Being Better for Kids…
We will be the best choice for serving the needs of Child Care market so we can honor God and make a better world for kids everywhere.
Who We Are
PureFUN! is a specialty distributer serving only the Child Care market.
What we do
We provide comprehensive solutions that help Child Care centers meet nutritional and regulatory requirements.
We Add Value
Through our products, service, consulting and training.
It all began with PureFUN! Juice in 1999...
There’s no doubt that our juice products were a hit from the start. The delicious taste, the wide variety of flavors and cost-effective pricing programs were certainly big parts of the success. If you listen to our customers, it has always been our excellent service that has helped us stand out from the rest. So we expanded our inventory to include a host of cleaning, food, apparel and paper supplies that are an everyday concern for directors.
Our objective is simple…provide the same level of service that Todd and Carol expected as childcare center owners.
We are inspired more than ever as we turn our focus to being “Better for Kids”!
Guided by our 4 PureFUN! Pillars, we are building a world-class distribution and supply business that recognizes God’s ultimate ownership and operates under biblical principles
To maximize the impact on kids around the world, we will steward PureFUN! toward profitability and intentionally invest resources in areas that have the most sustainable impact on the lives of kids and those who care for them.
Mission
Empowered Team
Everyone's a learner
We value training and self-directed learning.
Always Hiring the Right Person
We take as much time as needed to make the right addition to our team.
Humble, Honest, Hard-working, and Smart (H3S)
We value these 4 qualities above all others.
All are Entrepreneurs
We will all act as if we owned the business.
Open and Honest Communication
We will gather regularly, communicate often and not withhold any information.
Creative and Fun-Loving
We enjoy work and each other.
Passion for Excellence
Premium Brand Development
We will always build our brand, never break our brand.
Benchmarking
We will exceed industry standards.
Operational Process Improvement
We will always strive to do better.
Innovation
We will look for new ways to be better.
High Customer Retention
We will make Customers for Life, One at a Time.
Commitment to Personal Excellence
We will push ourselves to improve.
Leading Edge Technology & Systems
We will always evaluate technology to make things better for our customers and our business.
Financial Stewardship
Profit Plans (Quarterly / Annually)
We will plan our revenue and expenses.
Operational Efficiencies
We will base our metrics on FTE.
Cost Controls
We will continually look for ways to cut costs both large and small.
Charitable Giving
We will direct maximum money towards our vision.
People & Profits for a Purpose
Our Personal World
Better in Action (BIA) – Team member based activities and programs that are related to kids and our vision.
Our Local World
Local Atlanta Involvement: South Atlanta Bike Shop, Metro Merge, RSS, Whirlwind Missions, among others.
Our International World
Better for Kids (BFK): Overseas support of Mercy Ministries and Orphanages in Africa and the Middle East.
Other areas involving PureFUN! team members are encouraged for partnership.
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Empowered Team
Everyone's a learner
We value training and self-directed learning.
Always Hiring the Right Person
We take as much time as needed to make the right addition to our team.
Humble, Honest, Hard-working, and Smart (H3S)
We value these 4 qualities above all others.
All are Entrepreneurs
We will all act as if we owned the business.
Open and Honest Communication
We will gather regularly, communicate often and not withhold any information.
Creative and Fun-Loving
We enjoy work and each other.
- +
-
Passion for Excellence
Premium Brand Development
We will always build our brand, never break our brand.
Benchmarking
We will exceed industry standards.
Operational Process Improvement
We will always strive to do better.
Innovation
We will look for new ways to be better.
High Customer Retention
We will make Customers for Life, One at a Time.
Commitment to Personal Excellence
We will push ourselves to improve.
Leading Edge Technology & Systems
We will always evaluate technology to make things better for our customers and our business.
- +
-
Financial Stewardship
Profit Plans (Quarterly / Annually)
We will plan our revenue and expenses.
Operational Efficiencies
We will base our metrics on FTE.
Cost Controls
We will continually look for ways to cut costs both large and small.
Charitable Giving
We will direct maximum money towards our vision.
- +
-
People & Profits for a Purpose
Our Personal World
Better in Action (BIA) – Team member based activities and programs that are related to kids and our vision.
Our Local World
Local Atlanta Involvement: South Atlanta Bike Shop, Metro Merge, RSS, Whirlwind Missions, among others.
Our International World
Better for Kids (BFK): Overseas support of Mercy Ministries and Orphanages in Africa and the Middle East.
Other areas involving PureFUN! team members are encouraged for partnership.
Core Values
Glorify God
Our ultimate purpose.
Integrity
High ethical and moral standards
Excellence
What we do, we do well.
Respect
Consideration for the worth of others.
Passion
Committed in heart and mind.
Accountability
Responsible for our actions and accountable to others.
BEING “BETTER FOR KIDS” MEANS PUTTING THEM FIRST
Being “Better for Kids” means serving their nutritional and developmental needs.
PureFUN! Food/Supplies – Our wide variety of products pleases even the pickiest of kids while, meeting or surpassing all industry standards. Healthy options are available as well as lower sodium, lower sugar and no trans-fat.
PureFUN! University – Curriculum designed to better prepare your staff to deal with developmental, emotional and learning challenges. All training is Bright From The Start approved and covers basic requirements through advanced level concepts.
Parent Connect – Parent Connect is a community for Parents and Care Givers to meet and share information. Follow up on Facebook!
BEING “BETTER FOR KIDS” STARTS WITH BEING “BETTER FOR YOU”
Being “Better for You” means being your Advocate and exceeding your expectations.
Value: The perfect combination of price, selection and service.
Ease: From chicken nuggets to cribs, everything you need from one vendor.
Expertise: “Subject Matter Experts” can help you with: Staff Development, Training and Marketing.
Experience: Over 100 years of combined experience in Child Care and product distribution.
PureFUN! Food/Supplies – Our wide variety of products pleases even the pickiest of kids while, meeting or surpassing all industry standards. Healthy options are available as well as lower sodium, lower sugar and no trans-fat.
PureFUN! University – Curriculum designed to better prepare your staff to deal with developmental, emotional and learning challenges. All training is Bright From The Start approved and covers basic requirements through advanced level concepts. Online training and CDA classes available August of 2015.
“BETTER FOR ALL” MEANS BEING A DRIVING FORCE IN THE CARE AND WELL BEING OF CHILDREN AT HOME AND ABROAD
We believe that profits should be used to fund initiatives including orphanages, ministry and micro-enterprise.
PROFITS IN ACTION
Unlike standard non-profits or mission-based organizations, Better For Kids uses a combination of stateside and ground teams to amplify the impact of resources. This means that more money goes to serve the need, not the administration.
Vendor Partners
